Anything for lift tickets.

Campaign & Branding refresh for Mountain High Resorts.


Since 1924 Mountain High has been so-cal’s first local’s resort. Branding-by-Context is an experienced outdoors and action sports branding agency here in Southern California and we were born for this job. Our task was to help tell the resort’s unique story with a fresh new look and be more inviting to famlies. Rad not radical. MTH is the oldest, closest and easiest snow destination in LA. It is diverse with all levels of riding, rich with history and where the LA locals POW. This is where being true to yourself pays off in mountains of joy. Snow before glow is our mantra. It’s not a fashion show, it’s family and friends skiing and snowboarding. Our inspiration is the rustic nature of the resort and environment. We renewed contract terms with Mr. Yeti and tag-lined it up with "Legends Begin Here". Weather they’ll admit it or not most of SoCal’s snowboard legend’s experienced snow for the very first time at Mountain High.


FAQ: How much did it cost to have BXC create the graphics and digital templates?

HINT: It was cheaper than hiring one fulltime designer for a year.


BXC | A 360° Branding, Marketing

& Graphic Design Studio | California




949-677-7324



Drew will personally respond to your request ASAP. Or call 949-677-7324.