/> Executive Creative Director, California

Hi. I'm Drew.

Full-Time or Fractional Executive Creative Director. Agency & In-house Experienced.

On or off site - Orange County, Los Angeles, San Francisco, San Diego, California, Global.


• Performing Advisory role as Executive Creative Director
• Consulting for several consumer product startups
• Providing executive level stewardship, mentorship, expertise
• Supporting VP, CEO, CMO and in-house marketing teams
• Strategic Planning, Producer and Product Development
• Liaison to vetted vendors and production teams
• Hybrid Creative Marketing Services for all channels
• Over twenty years global brand experience


Hi. I'm Drew Dougherty. My career spans 4 years in lifestyle publishing, 10 in the advertising industry, 6 as the global creative director for the O'Neill brand, and the past 14, consulting and managing BXC.

I work for entrepreneurs, athletes, personalities, and companies to define their persona, champion their spirit, tune their voice, refine their look, and evolve into brands people remember and want to connect with. Since 2005 as BXC, we have created 400 projects for over 100 clients (you may know a few). We bring brands and products to life through DNA, emotional narratives, positioning, graphic design and marketing strategies - no hand holding required.

Let me share with you my unique branding expertise, tremendously skilled partners and little black-book of industry collaborators, and let's get your brand firing on all cylinders.

Call me and say hello. I answer the phone too.
Drew Dougherty, 949-677-7324

I follow the AIGA's Ethical Business Guidelines.