!doctype html> Experienced and reliable marketing consultants BXC


bxc branding agencies orange county ca

Let BXC contribute to, and help inspire your brand evolution.

At the age of 22 I packed my life into the trunk of a ‘79 Toyota and headed west to pursue the California dream. Surfing Magazine hired me and my destiny with action-sports was locked in. My unique passion and pursuit has created a portfolio of bad-ass creative, and as BXC, that’s what we deliver.

Prior to launching BXC in 2005, I managed the in-house agency as the global creative director of the lifestyle brand O’Neill, Santa Cruz. I’ve also worked with national advertising agencies (FCB/SF, DGWB/OC, Y&R/Austin, Vitro/SD). Since founding BXC, we have worked with Mountain High, Giro, Callaway, McDavid Sports, Felt Bikes, Camelbak, Patagonia, Quiksilver, Nixon Watches, LKQ Automotive, Beach Bunny Swimwear, 18/8 Barber Shops, Hasbro, Mattel, Mophie, Jaybird Audio, E & J Gallo, and living icon's Kelly Slater, LeBron James and Jennifer Lopez.

BXC helps entrepreneurs, athletes, personalities, and companies define their persona, champion their spirit, tune their voice, refine their look, and evolve into brands people remember and want to connect with.

Through our collaborative “DNA” insight and discovery process, we can strategically define the who, what, why and prescribe the how, to differentiate and position your service, product or brand uniquely and competitively.

Need a hand or two? I am an experienced brand steward and reliable problem solver (fractional, retainer or project based). The BXC team includes a vetted network of high-level copywriters, photographers, digital developers, illustrators, product designers, producers and printers. Gain access to my 20+ years of experience, management chops and resources, and let’s make great things happen.

Drew Dougherty, 949-677-7324
Brand Marketing Consultant
& Straight-Up Optimist.

Download the Portfolio
Photo: Nicola Augustson

Bring your product
to life & to market.

From the product name, logo, graphics, package, sales brochure, retailer sell-in, tradeshow booth, website, demo video, retail POP, advertising campaign, and event activation through to your customer’s purchase, unboxing and social media post, we help you connect the dots, and connect with retailers and customers.

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Seed Investment Pitch Decks
Pre-Launch Validations
Identify Demographics
Channel & Sell In Tactics
Evaluation, Pricing & Merchandising
Product Design & Development
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Go-to-market Strategy
DNA & Manifesto
Corporate Identity
Branding Guidelines
Naming & Taglines
Look & Feel
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Omnichannel Marketing Content
Tradeshow Booth Design
Marketing Campaigns
Brochures & Product Catalogs
Film, Video & Photography
Copy Writing & Editing
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Product Graphics & Illustrations
Trend Forecasting
Look Books, Guidelines & Key Art
All Media Production
Creative Art Direction
Director & Producer Services
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Retailer/Distributor Engagement
Compliant Product Packaging
Point Of Purchase Display
Labels, Manuals, Instructions
Engineering & Dielines
Printing & Fulfillment
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Custom CMS & Web Development
Lead Capture & CRM
Social Media, SEO, Keywords
Inbound Content Management
Ecommerce, Shopify, Magento
KickStarter, Blog, YouTube

A few notable clients.

We work with lean local startups, international brand mavericks and game changing B-corps. BXC client’s have included; O’Neill Wetsuits, Nixon Watches, Callaway Golf, Patagonia Outerwear, Mophie Chargers, JayBird Audio, Giro Sports, Camelbak Hydration, Felt Bicycles, Tepui Tents, Futures Fins, Hasbro Games & Toys, E & J Gallo Beer, Wine & Spirits, LKQ Automotive, CarFinance.com, Skunk2 Performance Racing and athletes/performers; Kelly Slater, LeBron James and Jennifer Lopez. Put us to work and join our list of rockstars.

Callaway Golf
Camelbak Design Agency
Hasbro Packaging Designers
Quiksilver Creatives
Boost Mobile advertising firm
Patagonia graphics artists
Mountain High marketing company
ONeill Wetsuits campaign creative director
Felt Bikes catalog designers
Tepui Tents branding
Giro packaging printer
Nixon Watches
Neil Pryde
Mophie Outride
McDavid SPorts
Taco Bell
BeachBunny Swimwear
Hot WHeels
Branding Strategy, Social Media, Marketing Creative & Production

How can we help you?

Contact BXC Design
We will respond to your request ASAP.
Or call 949-677-7324.