A Men’s luxury brand experience updated & revitalized.
Our task was to revitalize the brands image, expose the soul of 18|8, inspire their customer & team, and provide the tools for franchisees to communicate effectively. Strategically 18/8 needed to become more inspirational to the customer. We refined their “DNA” to share a compelling and unique story. Developed a consistent visual experience for all 18|8 Salon communications. Create an army of well groomed brand ambassadors.
What we produced for 18/8.
Brand DNA Strategy
OS App Development
18/8 Men's Salon Franchise - Rebrand, Campaign, Content Production
The 18/8 Look before the brand refresh
Website, Mobile, UI/UX and Developer Production
Outdoor Signage, Ads and Retail Posters
Updated Logos, Taglines and Prom Art
Signage and Retail Graphics
Monthly Email and Direct Mailer Campaigns
Brochure and service guides.
DOWNLOAD SOME FREE INSPIRATION
Includes our all-in-one Portfolio and Brand-DNA strategy cheat sheet. You’re welcome.